Cartwright
The Challenge:
Introduce a new agency model in the middle of a global pandemic and racial unrest.
The Result:
THE NEW MODEL
Keith Cartwright Opens New WPP-Backed Agency Bearing His Name
New Creative Startups Are Springing Up, As The Nature Of Advertising Changes
2 Minutes With … Keith Cartwright, President and CCO of Cartwright
THE WORK
P&G Calls On The Silent Majority To Be “Anti-Racist”
Campaign of the Year: Procter & Gamble's 'The Choice'
P&G ad campaign urges white Americans to fight racism
NBA Bets on Issa Rae to Draw Fans Back to Court
THOUGHT LEADERSHIP
Cartwright to Brands: Look Inward Before Responding to Social Issues